Adidas is coming back to Anfield once again
After 13 years of their last deal, Liverpool and Adidas are united once again to bring back the iconic pieces of the brand to Afield.
Adidas and Liverpool Football Club have agreed a multi-year partnership that will see the sports brand becoming the club’s official kit partner from the upcoming 2025/26 season.
Back in the time, Liverpool and Adidas were always making some of the most beloved kits collection, some of those jersey’s can’t never be forgotten, special from 1985-1996 club era. About the new deal, is the third in history between the brand and the club, and it will be worth £60m a season.
To get well the real value of this partnership, it more than just deal, it’s about celebrating the history and the heritage of one of the big football names in England and all the world, and keep in mind also Adidas artistic designs and the high performance technology features.
This Combination in the upcoming releases for sure will hit hard and will break the media, cause based on the latest leaks we’re going to see some fire pieces specially the away kits and the lifestyle collections.
Bjørn Gulden, CEO of Adidas, said: “We are very excited that adidas and Liverpool Football Club are teaming up once again. The club is one of the biggest and most iconic names in world football with a huge fan base. We are honored to once again provide the players with cutting-edge technology to perform at the highest level. The jerseys worn during previous partnerships are some of the greatest ever created. We are looking forward to bringing back some of these classics and creating new exciting products for the fans.”
From 1st August 2025 Liverpool FC will wear Adidas supplying match kit, training wear and culture wear to all men’s, women’s, academy teams also the club Foundation staff.
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